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What is it?

Every substantial change in our daily routine can affect our mental health. The world was struggling with the consequences of COVID-19 since millions of people had to stay at home. Within weeks, it created elevated levels of anxiety, fear, and concerns over what the future would bring. There is no doubt that people will struggle with mental illnesses for years after the pandemic recedes. Another issue is the lack of guidance for state healthcare facilities on how to tackle this situation and the lack of experience in dealing with large-scale pandemic mental health consequences.

Why the trend?

In many countries, there is a wave of mental health problems like depression, post-traumatic stress disorder, and anxiety arising. Since people are not allowed to leave their homes for days, sometimes weeks, they must turn to online services to replace counseling or more serious therapy. Social isolation will generate at least as many escalated mental illness cases as the virus itself, if not more, and that is why this is an important and trendy topic. Nearly half of Americans report that this crisis is heavily influencing their mental well-being. Besides, 70% of workers report feeling more stressed now than ever before, since millions face layoffs and lower salaries. Some people feel symptoms of avolition and are unable to work from home. Others have acute psychosis or bipolar disorder tendencies. A common denominator for all of them is a need for professional advice and mental care to make sure they can overcome this crisis.


Mental health and wellness have become a huge business opportunity for consumer startups, as stress levels are going through the roof. Services matching therapists with patients are on the front end of this trend. Online therapy is becoming increasingly popular since people can have sessions two or three times a week and they do not have to leave the house. Startups like Frame strive to combine all great aspects of telemedicine to expand into the mental health business. Providing carefully chosen therapists for each patient, online lessons, discussions about mental health, and workshops on psychic stability could lead to an entirely different approach to treating mental conditions such as schizophrenia, bipolar disorder, and psychosis. The second part goes to providing billing and telemedicine solutions for mental health practitioners. Telehealth services were on the rise even before the COVID-19 pandemic, especially e-consultations that are by far the most popular among patients. Also, video visits are on the rise and people find this service useful due to its remoteness.
Mike Rubini

Written by

Mike Rubini

CEO at